...until they go wrong

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Funny how no one takes ani:
floppy disks until they go v

As one floppy disk looks much like any other, you
probably pay scant regard to the type being used with
your micro. Until that dreaded day when something
happens (or rather doesn’t happen) and the words ‘Disk
Error’ means your irreplaceable data has gone forever.

Suddenly, everyone from the Managing Director

downwards wants to know why something as important
asa floppy disk wasn’t chosen with more care.
Having realised a floppy disk’s true worth, 3M

make them 32% less abrasive than the industry average.

They can exceed 10 million passes (equivalent to
changing data every hour for centuries) as opposed to the

mere 3! million expected by disk drive manufacturers.
Andeachand everyoneis subjected toanalogueand
digital tests before leaving the factory. i
Which is why we guarantee them for life.
Naturally, if you’re already using disks that have
given trouble-free service so far, you may see no reason to

change them. Just pray that decision never comes to the
attention of the Managing Director.

If you would like to know more about 3M floppy
disks or where your closest distributor is, give us a ring at
3M on Bracknell (0344) 58502.

Who's brave enough to choose the floppy disks in your company?

@ Circle No. 133
    

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‘…until they go wrong’

3M entered the floppy disk market in the autumn of 1973 and exited it in 1996 when it spun its magnetic media business off as a separate company known as Imation.

Via: Practical Computing - Volume 7, Issue 6 (June 1984)