...not in favour of freedom for the printer.

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Ours prints exactly what it's told to as well.

Unlike the proprietors of PRAVDA, were all for freedom of the press

On the other hand, we're certainly not in favour of freedom for the printer

Were as critical of dacuments that don't say exactly what they're
supposed to as anyone at the Kremlin

That's why wed like you to take a look at the new Epson DX100 daisy
wheel computer printer.

It comes from Epson and will simply not tolerate smudgy, messy type. It
is also fanatical about towing the computer line as it were.

That's because it has a5K memory buffer built in.

For those who may not Know, a buffer does two things.

First, it allows the DX100 to store more than a page of text while it's still
printing. Setting your computer free to do other things.

Second, the buffer makes sure that the DX100 does exactly as it's told.

A printer without a buffer can't keep up with the computer. So it has a
tendency to defect. Leaving your documents with chunks mis Rather like that.

So get yourself £475 (+VAT) and you can have an Epson DX100 of your
very own

You will then be in possession of a printer that firmly subscribes to the
belief that documents are always better read than dead.

Home computers and the DX100: Spectrum QL, BBC model B
and Acorn Electron are all fully compatible.

Personal computers and the DX100: Epson PX-8, HX20
portables and QX10 desktop, IBM PC, Apricot, Apple and DEC Rainbow are all
fully compatible.

THE EPSON DX100 DAISY WHEEL PRINTER £475 (+VAT).

Reveal all about the Epson DX100 and where | can get one, quick.

Name
Company
Address
PCW/1/85
To: Epson (UK) Ltd, Dorland House, 388 High Road, Wembley, Middlesex HA9 6UH or phone Epson Freefone

EPSON

PCW 195
    

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‘…not in favour of freedom for the printer.’

Published shortly before the election of Gorbachev as General Secretary of the Communist Party of the Soviet Union in March 1985 and the subsequent thaw in relations between the East and the West, this Epsom advert plays on the authoritarian nature of the then Soviet Press as exemplified by the official Communist Party newspaper Pravda, the propensity of Soviet thinkers to defect, and the freedom of expression found in the West - as, apparently, exemplified by the Epsom DX100 printer.

The actual Epsom DX100 printer was a daisy-wheel printer with a 5K character buffer that supported multiple home and personal computer platforms.

Taken from: Personal Computer World - Volume 8, Issue 1 (January 1985)